TPG Wins Nike SoHo Flagship Store
Project Kicking Off in Portland, OR
TPG Marketing Department
A huge win for TPG! Nike has selected TPG to collaborate on the design and construction of a new flagship store location at 568 Broadway, at the corner of Prince Street in the heart of SoHo, NY.
The space is approximately 35,000 sf on four floors – the cellar and floors one and two will be used for selling; the sub-cellar will be used for offices and storage. Billed as a “Brand Experience” store, this retail location will not only embody the essence of the Nike brand and legacy of ideals, but will also be uniquely conceived to celebrate a special sense of place. The façade is a Landmark. Target opening date is July 2013.